All student, trainee and qualified optometrists, ophthalmologists and dispensing opticians are now being offered free laser eye surgery by the market leader in the sector Optical Express.
Optical Express has pledged to treat those working within the eye care industry in the UK at no cost as part of its commitment to promoting the life-changing benefits of the procedure, providing they meet the eligibility parameters and have the procedure carried out in 2013.
Laser eye surgery has been performed in the UK for over 20 years, and over 20 million people worldwide have been treated using the technique.
Dr Steve Schallhorn, Chief Medical Director and Chairman of the Optical Express International Medical Advisory Board, said that many people within the industry were unaware of the huge strides made in the quality of outcomes of the procedures as a result of recent advances in technology and training.
“Over £350 million has been invested in our clinics worldwide to ensure our surgeons have access to the most advanced technological innovations in laser eye surgery, and that has resulted in procedures becoming faster, safer and more effective than ever before.
“It makes sense to ensure that people working within the optical sector have a clear understanding of the full range of treatment now available to patients, and there is no better way of doing that than offering them the chance to experience it first-hand.
“It’s vitally important that the optometrists, ophthalmologists and dispensing opticians of the future should be fully aware of this popular alternative vision correction solution.”
Optical Express recently unveiled a new money-back promise, offering patients a full refund if they do not achieve 20/20 vision or better following their procedure using the latest generation of laser eye surgery technology, iDesign iLASIK.
Dr Schallhorn said the move underlined the confidence the company has in its technology and the abilities of its highly-qualified surgical staff at its 170 locations across the UK and Ireland.
“From audited clinical outcomes we have seen that over 99% of our patients achieved 20/20 or better vision following laser eye surgery with iDesign iLASIK, and that has given us the confidence to be able to offer prospective patients their money back if for any reason we cannot achieve that exceptional standard of vision for them.
The popularity of laser eye surgery continues to soar with estimates showing that there will have been over two million refractive procedures performed in the UK by the end of 2015.
A recent survey revealed that 65.4% of people were tired of their glasses and contact lenses, while research also showed that laser eye surgery is the most cost-effective way to correct sight in the long term – saving consumers on average almost £13,500 over a lifetime.
Those interested in taking advantage of the free treatment offer should call 0800 023 20 20 for more details.